Squig is your always-on AI for running playbooks and operations
Build and automate playbooks with plain english. Query and act on data across 300+ business apps. Loop in people automatically for approvals
Create playbooks for every function
From sales to support, automate your most critical business processes with AI-powered playbooks
Sales
Lead scoring, pipeline management, and automated follow-ups
Marketing
Campaign automation, lead nurturing, and performance tracking
Project Management
Task automation, milestone tracking, and cross-team collaboration
HR
Onboarding workflows, performance reviews, and lifecycle management
Support
Ticket triage, escalation workflows, and satisfaction monitoring
Legal
Contract review, compliance monitoring, and approval workflows
Finance
Invoice processing, expense approvals, and financial reporting
Success
Customer health scoring, renewal tracking, and expansion opportunities
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Query and act on
data across 300+ apps
45,000
business users
200,000+
workflows built
95%
success rate
Natural language playbook builder
Tweak and customize workflows
Squig runs 24/7 and loops in people as needed
Build playbooks that run your company on autopilot
Reserve your spot on the playbook beta
Early members get sandbox credits and sneak peeks at new playbooks.
